Spanish giants Barcelona have announced its partnership with Roblox, the digital platform of online video games for children and teens.
Roblox who have over 90 million users around the world will allow members of the gaming community access the exclusive limited avatar bundles with the new Blaugrana home kit for the 2019/20 season.
Barcelona who has for the first time swapped the traditional Blaugrana stripes for a check board print will see users choose either the Elite Playmaker or Elite Striker avatar bundles.
The partnership will see the Catalans connect with the younger fans in an environment specifically designed for them as they explore different worlds and experience in 3D.
The new Barcelona jersey expresses the club’s passion for the city of Barcelona and takes the inspiration from the famous grid layout of the city’s Eixample district.