● Zuhura Place in Thika is an impressive IWG / Wakati Limited workspace complete with co-working spaces, private offices, meeting rooms and creative areas
● The signing coincides with the rising demand for platform working, as companies of all sizes increasingly provide employees with access to a network of locations to maintain productivity and employee satisfaction
● This opening follows a partnership agreement with the building owner, who has invested in the International Workplace Group platform to create a branded flexible workspace in their building
● The location comes on the heels of International Workplace Group adding a record number of locations globally in the first half of 2025, signing 496 centres & and achieving the highest ever revenue
30th January, Nairobi, Kenya: International Workplace Group, the world’s largest platform for work with brands including Spaces and Regus, and HQ is opening a state-of-the-art flexible workspace in Thika. With the long-term shift to more flexible ways of working, IWG is expanding its network to keep pace with rising demand across Kenya.
Alongside this exciting new development in Thika, IWG is already welcoming businesses to its recently opened HQ centres at – The Brick Mall, in Thindigua Kiambu road. This impressive three storey shopping mall, launched in Q3 2025, has seen exceptional demand from both established companies and start-ups. With premium private offices, co-working areas, meeting rooms and creative zones, plus on-site parking and proximity to Nairobi CBD, it provides a ready-made base in one of Kiambu’s most vibrant districts. Organisations securing space now not only join a thriving business community in Thindigua but will also enjoy priority access to reserve at Zuhura Place, Thika, creating a strategic network presence across two of Kenya’s fastest-growing commercial hubs.
The addition of International Workplace Group’s latest location in Thika comes on the heels of the business posting its highest-ever revenue, cash flow and earnings growth in its history and achieving rapid network growth, with more new locations signed and opened in the first half of 2025 than in the entire first decade of its operations. IWG’s network now comprises more than one million rooms in 121 countries.
Situated in Zuhura Place, Thika, this new location is part of a drive by International Workplace Group to meet the sharply rising demand for top-class flexible working space in the area.
The 6-storey building that opened in December 2025, provides space for established firms and start-ups across a range of industries, including steel products, food (like oil, bakeries, and nuts), and pharmaceuticals. Other industries in and around the Thika area include steel mills, chemical production, and rubber and leather tanning, while International Workplace Group’s Design Your Own Office service allows companies to tailor their space entirely to their requirements. The new Regus location will include facilities, including private offices, meeting rooms, co-working and creative spaces.
The building owners decided to invest in the International Workplace Group platform to maximise the return on their real estate space by capitalising on the rapidly expanding demand for hybrid working.
Research by leading academics has found that greater flexibility over how and where employees work offers a multitude of benefits for workers, including enhanced work-life balance, financial savings and health benefits. Employers also reap the rewards of hybrid models through increased firm productivity, cost savings and a more efficient, engaged workforce. In fact, recent research by IWG and workplace consultancy Arup found that hybrid working can boost productivity by 11%. Facilitated by flexible workspaces, hybrid working could add up to $566 billion in GVA to the US economy annually by 2045 – the equivalent GVA of Austin, Texas[i].
With explosive market growth as companies of all sizes adopt more flexible and decentralised models for the long-term, it is predicted that 30% of all commercial real estate will be flexible workspace by 2030. With International Workplace Group, partners are able to capitalise on this fast-growing sector while being supported by International Workplace Group’s unparalleled experience. Hybrid working offers companies a significantly lower cost base with an average saving of $11,000 per employee[ii].
International Workplace Group is the leading global platform for work, featuring thousands of locations in more than 120 countries, with members able to access all of the locations and business services via the IWG app.
As the ongoing shift towards more flexible, decentralised and hybrid models of working accelerates, the potential for further growth is exponential, with an estimated 1.2 billion white collar workers globally and a total addressable market of more than $2 trillion. In 2024, International Workplace Group welcomed 899 new partner locations and counts 83 per cent of Fortune 500 companies among its customer base.
Mark Dixon, CEO & Founder of International Workplace Group PLC, commented: “We are establishing a stronger and much-needed footprint in Thika with this latest opening. As an important business hub, Zuhura Place is a fantastic place for us to boost our expansion plans. We are very pleased to work in partnership with Wakati Limited to develop the Regus brand under a management agreement that will add a cutting-edge workspace to their building.
“Our opening in Zuhura Place comes at a time when more and more companies are discovering that flexible and platform working is incredibly popular with employees, improving their work-life balance and satisfaction, while also providing a multitude of benefits to companies.
Our workplace model is proven to increase productivity and allows for a business to scale up or down at ignificantly reduced costs while providing access to thousands of locations.” Susan Irungu, Managing Director at Wakati Limited added, “This partnership with IWG is more than a business arrangement – it is a statement about Thika’s potential and represents a natural, strategic next step for us. By connecting our clients to a global workspace ecosystem, we are opening doors, removing boundaries, and elevating our service offering. We are proud to bring global standards to our local market and equally proud to showcase Thika as a thriving destination within IWG’s international network.”
